Think about the last time you were looking for a product or service. How did you find it? Did you go down to the mall and wander aimlessly? Did you look through the Yellow Pages? Did you ask friends and family for help… …or did you simply go online and Google it? Truth is, the overwhelming majority of people would have used Google. This example illustrates a truth about today’s world. Which is that the vast majority of people now use search engine’s to find what they’re looking for. In fact, if your business isn’t online, then it may as well not exist. This might sound harsh, but it’s the truth.
Hi, John Lennon famously said “anytime I need money, I write a song.” He looked at song writing as his personal ATM. So if he wanted a new house, he wrote a song. If he wanted a new Porsche, he wrote a song. Interestingly, the same thing applies to AdWords If you have a winning campaign… You can make money on demand. It’s kind of like your own personal ATM machine. Here’s an example of what I mean…